![]() Signage tends to fall into two distinctive categories; communication and marketing, of which we concentrate on the latter.
Marketing-led signage is also required to communicate, but on a great deal more levels than simple directional or instructional signage. Clients are often supplied by the scale of signage, what often appears large and powerful in the workshop, looks small and insignificant when placed by the side of the road or on the side of a building. It is important to design for each application and customise each design not only for the location that it is mounted, but to be sympathetic to the surrounding environment as well. We employ a variety of methods in our signage design that are normally determined by budget, these include cut vinyl, inkjet vinyl, 3D cut and raised letters, banners and LED lighting. |